Dean Markley Takes Cryogenics to New Level with Blue Steel Instrument and Speaker Cables

GLENDALE, AZ (September 11, 2017) — Thirty years after introducing one of the biggest innovations in the guitar strings market, Dean Markley USA is taking cryogenics to a whole new level with Blue Steel Cables for instruments and speakers. Applying the same Blue Steel Treatment used to make industry-renowned Blue Steel strings, Dean Markley’s engineers […]

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NEXI Celebrates 70th Anniversary of Tremolo Effect with New Pedal

AMSTERDAM, NETHERLANDS — NEXI Industries’ new Tremolo (TRM-01) effect pedal for electric guitar represents the next generation of “lush.” From riding a classic wave or quickening a pulse, Tremolo delivers a vibrant tone with a unique click-and-play design that optimizes pedal board compatibility. 2017 marks the 70th anniversary of when tremolo-equipped amps first appeared on […]

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Peavey Reinforces Unifying Spirit During Annual Distributor and Dealer Meeting

MERIDIAN, MS — Peavey Electronics® is opening its doors to its salesforce during its annual international distributor meetings and dealer seminars. These three-day, hands-on events bring the Peavey community together in an educational atmosphere that cultivates a thorough understanding of Peavey products, as well as sales and customer service, within the company’s sales force. Notably, […]

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Sheptone Debuts New 53mm Upshot Bridge Humbucker Guitar Pickup

Modern Design Delivering Vintage Tones SAN MARCOS, CA — With the new Upshot 53mm bridge humbucker pickup for electric guitar, Sheptone incorporates modern design elements to bridge the old and new, delivering vintage tones and incredible sound. Celebrating a decade in business, Sheptone has earned its reputation for high-quality vintage and boutique electric guitar pickups. […]

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